GTS Blog

Recent Articles

Success In Real Estate

What Real Estate Agents Should Be Doing Right Now

Reading Time: 3 minutesFor agents navigating the 2025 market, the biggest shift isn’t in who’s buying, it’s in who’s choosing to rent. The Buyer Timeline is Stretching. The Renter Market is Accelerating. Thanks to high mortgage rates, stubborn home prices, and tight inventory, more would-be buyers are hitting pause—and opting to rent in the suburbs instead. This trend isn’t just anecdotal. In markets […]

What Real Estate Agents Should Be Doing Right Now Read Post »

Success In Real Estate

Don’t Be Sold a Website That Doesn’t Sell Real Estate

Reading Time: 4 minutesIn today’s digital-first world, your real estate broker website or real estate agent website  is more than just a digital business card—it’s your storefront, your lead magnet, and often your first impression. That’s why brokers and agents are investing in new websites, hoping to stand out and convert more clients online. But not all real estate websites are created equal.

Don’t Be Sold a Website That Doesn’t Sell Real Estate Read Post »

Success In Real Estate

What Agents & Brokers Need to Know Now

Reading Time: 3 minutesAs the national residential real estate landscape enters this newest phase, agents and brokers need to adjust fast. Most notably, for the first time in over a decade, home sellers now outnumber buyers. Steadily increasing mortgage rates, shifting affordability, and evolving consumer behavior are reshaping the dynamics that have fueled the post-pandemic housing boom. Here’s what’s happening — and how

What Agents & Brokers Need to Know Now Read Post »

Success In Real Estate

What the MLS Lawsuits Could Mean for How You Do Business

Reading Time: 3 minutesThe real estate industry is no stranger to disruption, but the legal spotlight is now squarely on how listing data is shared and controlled. The outcome of current MLS lawsuits could significantly alter how agents market properties, structure deals, and deliver value to clients—impacting not just listing practices, but also how tools like real estate agent websites, single property websites,

What the MLS Lawsuits Could Mean for How You Do Business Read Post »

Success In Real Estate

How to Talk Rates with Buyers Who Are Hesitating

Reading Time: 2 minutesWith mortgage rates fluctuating between encouraging and intimidating, many buyers find themselves in decision paralysis. As an agent, your role isn’t just to show homes—it’s to translate market conditions into actionable advice your clients can trust. Start with the Numbers As of mid-May 2025, the average 30-year fixed mortgage rate is hovering around 6.81%, according to Freddie Mac. This marks

How to Talk Rates with Buyers Who Are Hesitating Read Post »

Success In Real Estate

5 Tactical Moves Agents Should Be Making Right Now to Stay Ahead in a Shifting Market

Reading Time: 2 minutesAs the 2025 real estate landscape continues to evolve, agents and brokers must stay nimble and strategic to remain competitive. From rising inventory to legal shifts in MLS policy, these five tactical moves can help you guide your clients with confidence—and stay ahead of the curve. 1) Educate Clients on Affordability Dynamics With mortgage rates averaging 6.87% as of early

5 Tactical Moves Agents Should Be Making Right Now to Stay Ahead in a Shifting Market Read Post »

Success In Real Estate

How Smart Agents and Brokers Are Navigating Today’s Shifting Real Estate Market

Reading Time: 3 minutesIn a market marked by mixed signals — with home prices edging up, mortgage rates fluctuating, and new legal challenges shaking up long-standing structures — agents and brokers have a critical opportunity to lead the way for their clients. By staying sharp, nimble, and well-informed, you can not only adapt to the changes but position yourself as an indispensable advisor

How Smart Agents and Brokers Are Navigating Today’s Shifting Real Estate Market Read Post »

Real Estate Agent Success

Meeting Evolving Client Expectations in a Digital-First World

Reading Time: 3 minutesThe real estate industry is evolving fast—and so are client expectations. Today’s buyers and sellers are digitally savvy, research-driven, and increasingly hands-on. For real estate agents and brokers, this shift presents both a challenge and an opportunity: adapt quickly or risk falling behind. To thrive, agents must embrace smarter tools like real estate agent websites, single property websites, and powerful

Meeting Evolving Client Expectations in a Digital-First World Read Post »

Real Estate Websites

Why Agent and Office Pages Deserve Thoughtful Attention

Reading Time: 3 minutesSo far in this series, we’ve covered where customization makes the biggest impact (your homepage and static pages), and where you’re better off keeping it clean and simple (listing and search pages). But there’s one more critical piece of the real estate broker website puzzle: your agent and office pages. These aren’t just filler pages. They’re where your brand becomes

Why Agent and Office Pages Deserve Thoughtful Attention Read Post »

Real Estate Websites

Why Custom Design Isn’t Always Worth It

Reading Time: 2 minutesIn Part 1, we talked about where customization on your real estate broker website makes the biggest impact: homepage, about, services, and community pages. These are the places to show off your brand personality and build a connection. But what about the other half of your website — your search results and property detail pages? Here’s the truth: these are

Why Custom Design Isn’t Always Worth It Read Post »

  1. 1
  2. 2
  3. 3
  4. 4
  5. 5
  6. 6
  7. 7
  8. 8
  9. 9
Scroll to Top